Quite often when we think about staying in touch with an older adult in our family or friendship circle, it's about making that long overdue telephone call or sending an e-mail or a letter. But being in touch - especially for older adults - is more importantly regarding the more literal version of touching. Especially for your old-old, those who find themselves over the age of 75 years old, two sensory stimuli are more unavailable for them than when they were younger. They don't hear from people important to them or his or her will not have the chance to reach out and touch another individual.
What are my market demographics? In other words, what kinds of clients could you get in my service area, and the way can you engage them? As you begin to advertise your services, you are going to have to identify the types of clients which are within your service range. If you're operating in a urban area, you will want to identify neighborhoods where residents have disposable income to shell out on massage -- or who within the socio-economic class of clients which might be prepared to devote portion of their medical budget to massage therapy. A blue-collar worker is unlikely to create time during his or her workday for the half-hour massage appointment, whereas white-collar workers and professionals may be understanding of your advertising. In short -- know your audience! Knowing who your ads are noticed by, and where they may be prone to see then, is essential if you need your advertising energy and budget to be effective.
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I know this seems hard and residing in bed seems like the safest place, in fact, lying there isnrrrt going to do you any favours. Of course you need to rest it a little, but just make sure you keep moving around, the large balance balls are very nice to flop over and acquire the circulation going. I was told to lie in my back for just two weeks when If first hurt my back, this is the worst advice I was ever given.